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The Extra Yard Franchising

Training and Support Built to Help You Open with Confidence

Comprehensive pre-launch training and long-term operational support designed for franchisee success.

Training and Support

Opening an Extra Yard franchise takes more than passion for sport. It takes a clear coaching framework, practical on-the-ground training, and ongoing guidance from a team with proven athletics and coaching expertise. The Extra Yard provides that from Day One.

Phase 1: HQ Training

3-5 days at HQ

Held at The Extra Yard HQ or a designated location. Comprehensive coverage:

  • Coaching curriculum & session frameworks
  • Administrative, operational & sales
  • On-the-job in working prototype sessions
  • TeamUp app, scheduling & memberships

For franchisee + 1 team member.

Proven ROI

~4 days at your launch venue

An experienced Extra Yard trainer arrives at your launch venue to assist with the transition into live coaching sessions.

Covers final setup, coach readiness, and grand-opening session execution — ensuring you’re ready for first athletes.

No franchisee may open until Phase I is complete.

Exclusive Territory

Continuous, every step of the way

Long-term field & remote support:

  • Field visits: Yr 1 monthly · Yr 2 bimonthly
  • Daily WhatsApp check-ins for first 3 mo.
  • Weekly video calls (first 3 months)
  • Annual refresher training (up to 2 days)
  • 1 field supervisor per 15–20 franchisees

Robust Marketing & Operations Support

The Extra Yard gives franchisees a fully built marketing structure designed to drive local awareness, fill sessions, and grow the national brand — with operational resources to match.

  • Coaching guide & updated session frameworks
  • Operations manual and quality assurance reviews
  • Venue partnership guidance & approved vendor list
  • Social media & lean digital marketing programs
  • Grand opening & community outreach support
  • Purchasing coordination & preferred vendor access
  • Ongoing R&D — Freelap timing, Exer-Genie kit
  • Cooperative advertising for shared markets
  • TeamUp branded app — bookings, memberships, reporting
  • Access to a growing network of fellow franchisees

Ready to learn more about becoming a franchisee?

Schedule a discovery call today.